B2B Advertising Resources to Make You an Expert
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Strategy, Marketing, and More: An Interview with Laura Goldstone
Media 7/The ABM Report published the strategic insights provided through a thought leadership interview with AdDaptive’s Director of Communications & Branding Strategy, Laura Goldstone, in March 2022.
The interview touched upon a range of hot topics looking towards the future of content marketing, including market approach, targeting capabilities, and proving ROAS with transparent analytics reports.
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CTV And Audio Parity And Pairing Potential
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Media Type Combination Research And Key Takeaways
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PRESS RELEASE: AdDaptive Intelligence Enhances Platform’s Capabilities To Support Objective-Based Advertising (OBA)
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Notable UX/UI Changes In Platform
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The B2B Beat – AdDaptive and Zozimus Discuss B2B Advertising
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Advanced Analytics For B2B Account-Based Marketing
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Advanced Analytics for B2B Account-Based Marketing
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Benefits Of A Programmatic Approach To B2B CTV
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Case Study: Increasing Brand Awareness for Utilities Company
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Case Study: Online Retailer Exceeds Engagement Goal by 350%
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Case Study: Pharma Company Leverages ABM to Boost CTR
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Case Study: Combining Media Types Helps Reach Niche Oil & Mining Audience
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